PRIME Center to host TrueCar president for presentation

PRIME Center to host TrueCar president for presentation

The College of Business Administration’s Center for Practice & Research in Management & Ethics (PRIME Center) will host Mike Darrow, president of TrueCar, for a presentation Thursday, Sept. 15 at 6:40 p.m. in Life Science 113 on the McNichols Campus.

Darrow will give a presentation about creating the online automotive marketplace. The event is free and open to the public.

The Center for Practice & Research in Management & Ethics at Detroit Mercy’s College of Business Administration enhances opportunities for Detroit Mercy business students to interact with leading business executives and thinkers, obtain real-world practical experience in management, and conduct meaningful research into managerial problems, including ethics.

To learn more about PRIME, please visit https://business.udmercy.edu/centers/prime/index.php.

Those interested are asked to RSVP by Sept. 7.