MarCom Reminder: Review Titans Together

The Marketing & Communications Department (MarCom) would like to remind all students and employees to take time each day and review the University’s Titans Together website. Detroit Mercy receives a number of questions each day from faculty, staff, students and parents, which are provided to our institutional experts for responses. These questions and responses are added to the FAQ page to provide greater clarity regarding the fall semester on our three campuses and communicate information faculty, staff, students, parents and community members need to remain healthy and safe.

For students, the COVID-19 Information for Current Students page offers daily operational information about what you can expect when you return to our campuses.

Be safe, Mask up and Go Titans!

Titans Together Logo

MarCom Reminder: Stay on brand

The Marketing & Communications Department (MarCom) would like to remind the Detroit Mercy community about the importance of brand consistency with regard to marketing and communication materials for internal and external audiences and uses. Detroit Mercy’s Board of Trustees and senior leadership made a significant investment in the 2015-2016 marketing …

MarCom Communications Specialist Ron Bernas’ article, “Three Crucial Topics in Jesuit Higher Education,” was recently featured in Conversations on Jesuit Higher Education magazine.

MarCom Reminder: Editorial Services

Marketing & Communications is able to provide editorial services through requests submitted on the MarCom communications review request form. All requests are welcome and must abide by the following guidelines: The official style for Detroit Mercy communications is the Associated Press, current edition. Requests for editing must provide a minimum …

MarCom Reminder: Fake News Alert

Well, not actual fake news…but news nonetheless. If you receive contact from a reporter in the media and they are not looking to interview you, please direct them to MarCom. The office works with the media on a daily basis and we are happy to respond to all media inquiries. …

MarCom Reminder: Stay on brand

In 2016, the University invested heavily in a scientific marketing research study and brand development effort. Along with this new brand came a set of brand standards and guidelines (aka, identity guidelines) that MarCom is charged with upholding. However, it takes a village to ensure that a brand gains traction. …

MarCom Process: Proof Approval Form

Individuals and departments requesting services from Marketing & Communications (MarCom) will now be required to complete an approval form when project is complete. This new process helps the department track the review of materials and ensures that all information is correct according to the individual and department requesting the project. …

“All the Time in the World,” a short play by MarCom Communications Specialist Ron Bernas, was chosen to be performed as part of the Farmington Players’ One-Act Festival in Farmington Hills. It will be performed June 21-23.

Associate Vice President of Marketing & Communications Gary Erwin had two short stories accepted for publication in 3288 Review and Adelaide Literary Journal.

MarCom reminder: UDM

It’s happened again: A beautiful poster for a program that benefits students and faculty, marred by the letters “UDM” was spotted by MarCom’s “Brand Stewards.” Yet another reminder: We stopped using “UDM” and started using “Detroit Mercy” more than two years ago, it’s long past time to get onboard. If …

MarCom reminder: Flyers don’t work

Here’s a playful reminder from Marketing & Communications that all student organizations, faculty, staff, administrators, deans and departments are responsible for keeping our campuses clean. If you see a flyer hanging up that is past the event’s date, please take it down, remove the tape and recycle the paper. We all …

Marketing & Communications Social Media Manager & Communications Specialist Amy Skimin received the 2018 Pride of CASE V Award – Silver Place in “Best in Writing for the Media” for her article, “Detroit Mercy capstone project gives students chance to change lives.” Skimin will accept the award at the CASE …

MarCom reminder: Requesting assistance from us — Don’t be shy

The Office of Marketing & Communications (MarCom) offers the following reminders for the 2018-19 academic year: Individuals, colleges and departments seeking marketing and communications assistance are encouraged to request help from MarCom. For general communication requests such as graphic design, please see MarCom’s communication request form. To request a photographer for …

MarCom reminder: Brand Identity Standards, Templates and Approved Style Guide

The Office of Marketing & Communications (MarCom) offers the following reminders for the 2018-19 academic year: For colleges, departments and Detroit Mercy organizations that wish to learn more about our identity and style guide, download the Detroit Mercy brand, flier and poster templates online. The Detroit Mercy approved style is …

MarCom Communications Specialist Ron Bernas was appointed to serve as the new Managing Editor of the national magazine Conversations on Jesuit Higher Education. The National Seminar on Jesuit Higher Education, which is jointly sponsored by the Jesuit Conference Board and the Board of the Association of Jesuit Colleges and Universities, publishes Conversations. Learn more …

MarCom reminder: Proper Use of Detroit Mercy Brand

The Office of Marketing & Communications offers the following reminder for the 2018-19 academic year: Since the brand launch in 2016, the University’s Marketing & Communications (MarCom) Department has consistently used brand artwork and brand lines in a variety of promotions. Many departments, colleges and organizations are also supporting this effort as …

MarCom reminder: Department Name Change

The Office of Marketing & Communications offers the following reminder for the 2018-2019 academic year: The Office of Marketing & Communications (MarCom) changed the department name in June 2017. The department is no longer referred to as Marketing & Public Affairs. We are currently working to eliminate all references on …

Associate Vice President of Marketing & Communications Gary Erwin’s collection of thematically-linked short stories, Trail Crossing Sixteen Counties, is set to publish fall 2019 from Adelaide Books. Stories from this collection have appeared in a number of literary journals and reviews, including Red Cedar Review, The Sun, Pebble Lake Review and Sante Fe Literary …