University of Detroit Mercy is presenting a live production of iconic Motown music at the annual Michigan Lottery Arts, Beats & Eats, set for Labor Day weekend, Aug. 29-Sept. 1.
The Hitsville NEXT Revue, with renditions of hits by Marvin Gaye, The Temptations, Smokey Robinson, Diana Ross, The Four Tops and more, will be the kickoff performance at the annual festival in Royal Oak for each of the next two years, in part thanks to the University.
“UDM is very proud to partner with Arts, Beats & Eats as a sponsor for the next two years,” Detroit Mercy’s Associate Vice President of Marketing & Communications Gary Erwin said.
“This yearly experience has achieved both state-wide and national recognition and we are thrilled to come together with our community to celebrate the arts.”
The “Magic of Motown” showcases a spotlight on Detroit’s rising stars from the Motown Museum’s Hitsville NEXT programs, taking the audience on a trip down memory lane.
The festival blends world-class music, visual arts, culinary experiences and more, thanks to partnerships within the metro Detroit community and beyond.
In 2024, the four-day event attracted more than 300,000 people and since 1998, the festival has raised more than $7.7 million for community and charitable causes and organizations.
The Michigan Lottery Arts, Beats & Eats festival is open 11 a.m. to 11 p.m. Aug. 29-31 and 11 a.m. to 9 p.m. Sept. 1. Tickets are $7 in advance. For full info, please visit www.artsbeatseats.com.