The UDM rebranding effort continues, as reported in the Nov. 15 edition of Campus Connection. Marketing and Communications (MarCom) and GreenHouse::Innovation (Greenhouse) are currently developing plans for UDM stakeholder strategy sessions, scheduled for announcement in early 2025. Faculty, staff, students, trustees, community members, corporate partners, foundations and others can attend these sessions to provide invaluable input about their perception of UDM and its position in the local, state and national higher education environments.
The benefits of these sessions include:
- Creation of a new north star for UDM — not just a university, but a hub of social innovation that is convening the most important conversations and doing the most important work related to understanding the present and future of universities — why we build them, for whom do we build them and how do we build them — and where every graduate is considered a social innovator armed with an education that will provide a life of “money AND meaning.”
- New levels of confidence and clarity for marketing/communications, for advertising, for publicity.
- Creation of new paths to engagement/impact among donors, potential faculty, prospective students, alumni, local and national businesses, new actors altogether.
GreenHouse and MarCom will also unveil a documentary regarding the community sessions that took place in Aug. 2024 to help launch the new strategy sessions for 2025. Look for details on this unveiling in future editions of Campus Connection.
Today, we’re asking our entire UDM family to take some time and review information about the rebranding work and to please keep an eye out for future invitations to strategy sessions. Seating is limited to the first 25 to sign up.
For more information, please feel free to email MarCom at marcom@udmercy.edu.